Pharma Brand Manager Strategy Casebook
$50.00
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Pharma Brand Manager Strategy Casebook
$50.00
How to Become a Pharma Brand Manager
Build practical pharmaceutical marketing and commercial strategy skills with ten fictional brand-management cases, exhibits, guided hints and worked answers.
Included in this digital casebook
• 89-page Pharma Marketing Strategy Casebook
• Ten fictional commercial cases
• Market analysis, segmentation, positioning and execution exercises
• Interview and case-presentation practice
• Instant digital delivery after purchase
Format: One downloadable 89-page PDF.
All cases, companies and data are fictional. This educational resource does not guarantee employment or business results.